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Billing on Meta

All your ad spend for campaigns runs directly through Meta Ads Manager, while your service fee for the GROW package is billed separately by Understory.

Updated today

All your ad spend for campaigns runs directly through Meta Ads Manager, while your service fee for the GROW package is billed separately by Understory. This setup lets you manage ad payments directly with Meta while keeping your service agreement with Understory simple.

How to Set Up and Manage Billing on Meta

Requirements: Access to "Grow" and "Advertising" sections in your Understory dashboard.

  1. Go to Meta Ads Manager - Opens billing options

  2. Add your preferred payment card to your Meta Ad Account - Enables payments

  3. Select "automatic payments" - Ensures ads keep running

  4. Fund your account with 5,000 DKK at a time (recommended) - Meta deducts as you go

Note: Your ad spend is charged directly by Meta. This is separate from Understory’s service fees.

How the Meta Billing & Service Fee Structure Works

Meta charges your ad spend automatically from your chosen payment method in Ads Manager—just top up as needed. Choosing automatic payments ensures your ads won’t be interrupted. Meta deducts funds as your ads are delivered, so you stay in control of your daily ad spend.

Your €199 GROW service fee is billed monthly by Understory, on a different invoice. This keeps your advertising costs and service agreements transparently separated, making expenses easy to track for your business.

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