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Connect Understory to Zapier

With Zapier, you can send your Understory bookings to more than 7,000 other apps — like your email marketing tool, a spreadsheet or your CRM — without writing any code. You set up a "Zap": when something happens in Understory, Zapier does something in another app.


What you can do

These triggers start a Zap when something happens in Understory:

  • New booking — a guest books

  • Updated booking — a booking changes. Filter on status to only get moved or cancelled bookings

  • Event completed — an event has ended. Useful for follow-up and review emails, for example in Mailchimp or Klaviyo

  • Marketing consent — a guest agrees to receive marketing, with their details such as country, language and address

Booking details are given in the language of the booking.


How to connect Zapier

  1. Click your company name, then Company settings – Your settings open

  2. Open the Integrations tab and find Zapier – "Connect to 7,000+ apps"

  3. Click Get started

  4. In Zapier, create a Zap and choose Understory as the trigger app – Sign in with your Understory account when Zapier asks

  5. Choose a trigger and the app it should send the data to – Then test and switch on your Zap


Good to know

If you set up Zapier before August 2026, Zapier may ask you to sign in to Understory again to use the newest triggers.


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